What is the difference between a real estate agency and a developer?

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The main difference between a real estate agency and a developer is that the former acts as an intermediary between buyers and sellers of existing properties, while the developer's primary function is to acquire land, plan, finance, and manage construction projects.

There are other aspects that can be used to establish differences between this type of business and how real estate development company We will explain them to you in detail.

1. Its main activities

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Developers manage the activities and investment for the acquisition of land and to pay for the costs associated with the construction, infrastructure, marketing and management of the development of the projects.

On the other hand, real estate agencies focus on promoting existing properties in order to rent or sell them, and therefore concentrate more on marketing, sales and dissemination activities.

2. How they make money

Developers' profits come from the sale and rental of properties.

Besides, Real estate agencies earn their income through commissions on the real estate transactions they facilitate.. These commissions are a part of the sale or rental price of a property and are earned upon successfully closing a transaction.

3. The stage they focus on

Developers are focused on all stages of real estate project development.. From planning to management of the completed property.

This includes tasks such as detailed planning, architectural design, obtaining permits and authorizations, building the properties, and marketing and selling the units.

However, A real estate agency has nothing to do with these duties.. Instead, their focus is on acting as an intermediary between those who wish to buy, sell, or rent existing properties.

In other words, they are more focused on the marketing stage.

In addition, they focus on other tasks such as facilitating the transaction process, negotiating contracts, coordinating inspections, and providing advice on the real estate market.

4. How they manage properties

Developers can handle rental management, maintenance of common facilities, customer service, and other operational aspects..

These entities generally have a long-term vision for property management in their projects.

That is another difference with real estate agencies that do not manage properties long-term, since when a sale or rental is closed, the administration of the property usually remains in the hands of the property owners.

5. The market they serve

Real estate agencies typically serve different markets rather than specializing in a particular niche.. Therefore, they offer a wide range of properties for different buyers and sellers.

While the developers They choose to specialize in specific niches within the market, such as housing for the elderly, sustainable developments, or luxury projects.

This allows them to focus on meeting the particular needs of a demographic group or on creating properties that fit a particular market.

Real estate agencies and developers are not the same, but they can work together.

Real estate agencies and developers are entities that can be confused, but they fulfill different roles in the real estate market.

Now that you know some of the most common differences between real estate agencies and developers, you can choose which one to work with. At Proyectos 253, we help you effectively plan, manage, and market your real estate development project.